IBM asmi

Abstract
The purpose of this research is to find out the impact of Korean dramas
which is aired by New Media against the behaviour of teenagers
populated in Jakarta. Korean Wave is a term to describe a spread of
Korean popular culture, which is consisted of drama, music, fashion, and
its movies to the whole world. In this research, the researchers analyse
one of the Korean popular culture, which is Korean drama series. The
purposes of this research are to discover both good and negative impact
as the result of enjoying the Korean drama series screening and to be
aware of how to take a precaution of the negative sides in consuming
time to watch Korean drama series based on the expert's opinion. The
research method to pick by the researchers is a descriptive analysis
method which describes an event based on data and facts, whereat those
will be analysed qualitatively afterwards. And, the technique of submitting
the data is by doing a profound interview, which is including the "Korean
Lovers" teenage informant in Jakarta, parents of Korean lovers, and the
Communication Lecturer. This is also adding a documentation study of
the informant. This research indicates good and negative impacts. The
good side is taken from the existence of transferring knowledge about
culture, language, and manner. Meanwhile, the negative side is taken
from the consumptive behaviour and another habit of imitating by the
teenagers, especially the Korean Lovers ones in Jakarta.
Key words: Korean Drama, New Media, Behavior